Better not mess with Cessnock
In an effort to tackle illegal dumping across the region, Cessnock City Council has teamed up with local personalities to launch a 12 month ‘Better not mess with Cessnock’ campaign.
Illegal dumping is the disposal of waste in areas other than approved management facilities and is a huge problem in the Cessnock Local Government Area, with 377 incidents recorded last year alone.
Local sporting personalities including Speedway Racing Champion, Kiona Sunterton, Kurri Kurri Bulldogs’, Brock Gilmour, Ladies League Tag’s, Leanne Polglase and Cessnock Goannas’, Patrick Jurd will be the faces of the campaign.
Over the next 12 months, you will see Kiona on the back of local buses, Leanne, Brock and Patrick on Council’s garbage trucks, ads in the Cessnock Advertiser and a social media campaign on Council’s Facebook page.
This year-long promotion was made possible with a $102,118 Illegal Dumping, Clean up and Prevention grant as part of the Waste Less, Recycle More initiative from the NSW Environment Protection Authority (EPA).
Cessnock City Mayor, Councillor Bob Pynsent commended Kiona, Brock, Leanne and Patrick for being part of the battle against illegal dumping and hopes locals take note of the message.
“There is absolutely no excuse to mess with Cessnock and I can assure people that the fines are far worse than the fees at the Cessnock Waste Management Centre.”
Local Speedway Champion Kiona Sunerton said she is proud to be part of this campaign and believes everyone has a responsibility to do the right thing when it comes to our environment.
“I was born and bred here and now I’m raising my kids here, so the area is close to my heart. We need to work together to ensure our region remains beautiful for locals and visitors alike.”
Everyone can report illegal dumping and it’s easy to do by simply calling 131 555 or jump online and report it at ridonline.epa.nsw.gov.au.
For more information, visit www.cessnock.nsw.gov.au/IllegalDumping